Digital marketing industry case study library

Browse case studies by topic

With over 1,000 digital marketing case studies in our library, there are great examples for how digital marketing satisfies any marketing objective you have.


French Connection case studies: we currently have 2.

Any agency or media owner can submit case studies to our team and these 2 are the strongest we have received, with the most recent case studies at the top of this page. If you're interested in more digital marketing case studies then review our complete case study library. If you're interested in submitting case studies then email our case studies manager to find out more CaseStudies@DigitalTrainingAcademy.com.

Social media case study: How French Connection created the new nude with #MINDFCUK

In the early 90s French Connection created a storm of controversy when they began using the branding fcuk. For the launch of French Connection’s SS15 collection, French Connection wanted to bring back its convention busting fcuk brand personality and with the help of agency Lost Boys they created the social media campaign #MINDFCUK.


30/09/2015  |  Full story...

Case Study: French Connection - FCUK | Media: MSN | Country: UK | Sector: Clothing | Objective: Brand awareness, brand repositioning, buzz | Format: In-game advertising

FCUK.jpgIn-game advertising on the Massive network provided the genuine buzz needed to establish FCUK as a leading fashion brand for young men. Previously used as a campaign slogan by clothing brand French Connection, the big rises in awareness and word-of-mouth recommendation delivered by the campaign helped to establish FCUK as a brand in its own right.

Download the MSN case studies compendium

26/04/2010

Case study topics