Digital marketing industry case study library

Any agency or media owner can submit case studies to our team and these 1 are the strongest we have received, with the most recent case studies at the top of this page. If you're interested in more digital marketing case studies then review our complete case study library. If you're interested in submitting case studies then email our case studies manager to find out more CaseStudies@DigitalTrainingAcademy.com.

Autobytel.co.uk is a leading internet car retailer that combines extensive motor industry expertise and cutting-edge technology, to offer a convenient online car buying process. By working with Greenlight's in house ad feed tool, Adapt, Autobytel.co.uk has seen their Pay Per Click (PPC) campaigns become more meaningful and relevant to search activity, which has driven better qualified traffic to the site and resulted in an explosion of enquiries and sales.

Having found that traditional bid management and manual campaign creation were not producing a steady flow of relevant enquiries, Autobytel.co.uk wanted to overhaul their approach to PPC in order to improve the quality and quantity of enquiries and reduce the cost per lead.

Download the case study | www.autobytel.co.uk

17/05/2009