Academy Lesson | Digital Search Academy | Thought Leaders
The continued explosive growth of search is changing the landscape the marketing industry works within. The dramatic shift of customer acquisition marketing budgets into search is gives a hint of what will emerge over the next few years as search is syndicated across all platforms and into all devices. With video and image search just getting started, and mapping tools fusing the virtual and physical worlds together for the first time, the search juggernaut is speeding up rather than closing in on the point where the market matures.